Rockhurst University has announced a new partnership with Opendorse, the leading Name, Image, and Likeness (NIL) technology, data, and service provider. The partnership expands Opendorse's presence in the Great Lakes Valley Conference (GLVC) and gives Hawks student-athletes the education, tools, and support to build their personal brands.

Through the partnership, Rockhurst student-athletes will have a branded NIL marketplace where fans, alumni, and local businesses can work with them directly on compliant opportunities, with no marketplace fees on deals sent through the school's marketplace. Athletes will also be able to find and complete deals with brands of all sizes, along with priority placement in national campaigns run by Opendorse.

Hawks student-athletes will receive on-demand NIL education, covering taxes, personal finance, and brand development. In additon, Rockhurst staff will have automatic disclosure and compliance reporting, a shared content library for sending photos and video to athletes, and a dedicated success manager to guide strategy.

"Our partnership with Opendorse represents an important investment in the future of Rockhurst student-athletes," said Kristy Bayer, Director of Athletics at Rockhurst University. "By providing access to NIL education, compliance support and marketplace opportunities, we can help our students confidently capitalize on their talents while remaining focused on their academic and athletic goals."

"Rockhurst is giving its student-athletes every resource to succeed in NIL," said Jake Daugherty, Director, Collegiate Partnerships at Opendorse. "Kansas City is a great sports town, and Hawks athletes now have the education and tools to build their brands and work with the fans and businesses that already support them."

About Opendorse

Opendorse is the technology, data, and service platform powering the Name, Image, and Likeness (NIL) industry for colleges, collectives, consumers, and commercial partners. More than 200,000 athlete influencers use Opendorse to build, promote, and monetize their personal brands through the largest athlete media network.

For media inquiries, contact Opendorse Manager, Marketing and Social Media Blake Schaben at blake.schaben@opendorse.com