Rockhurst Athletics is excited to announce a new partnership with Athletic Solutions, providing expanded Name, Image and Likeness (NIL) opportunities for Rockhurst student-athletes while giving Hawks fans another way to support and connect with their favorite teams and student-athletes.

Through Athletic Solutions, Rockhurst student-athletes will have the opportunity to participate in a new NIL-focused e-commerce initiative featuring officially licensed apparel and merchandise. The partnership will create additional opportunities for student-athletes while continuing to strengthen the Rockhurst Athletics brand and its connection with fans, alumni and the Kansas City community. Through its patented technology and print-on-demand platform, the company helps fans shop for apparel representing their favorite teams and student-athletes while handling the production and shipping process.

The company's print-on-demand technology allows Athletic Solutions to fulfill and ship orders quickly while maintaining a focus on quality and convenience. Athletic Solutions currently works with more than 200 universities and over 8,000 student-athletes.

Rockhurst University Director of Athletics Kristy Bayer said the partnership represents another important step in continuing to enhance the experience and opportunities available to Rockhurst student-athletes.

"We are thrilled to offer NIL opportunities for our student-athletes and look forward to partnering with Athletic Solutions," Bayer said. "Together, we will enhance the student-athlete experience, expand opportunities for success, and continue to elevate the visibility and strength of our athletics brand."

The partnership will allow Rockhurst Athletics to continue embracing the evolving landscape of collegiate athletics while providing student-athletes with new opportunities to build their personal brands and engage with the Rockhurst community.